Robin's Rants
Straight Talk On Marketing, Business, And What Actually Works
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- Robin Robins
What IS “Robin Robins” Marketing Anyway? In a podcast interview, Luis Giraldo from ScalePad, asked me the following: ChatGPT says that “Robin Robins is a polarizing figure in the MSP world – people either swear by her Technology Marketing Toolkit or find her ‘old school’ direct-mail methods a bit abrasive. However, no one denies she has moved the needle for more MSPs than almost anyone else in the industry.” Surely you have awareness of this polarity, or does ChatGPT have it all wrong? I often j...
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- Robin Robins
Here’s a question I received from the owner of a small MSP about what to spend on marketing: “As a new MSP, I have a limited marketing budget – $30K for the com...
- Robin Robins
For over 25 years I’ve worked with thousands of MSPs to answer the question “What’s the best marketing plan to generate leads and (ultimately) get more managed...
- Robin Robins
There’s an old Yiddish saying: “Man plans, and God laughs.” And if you’ve been in business or just lived life, for more than five minutes, you know how true tha...
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- Robin Robins
What IS “Robin Robins” Marketing Anyway? In a podcast interview, Luis Giraldo from ScalePad, asked me the following: ChatGPT says that “Robin Robins is a polari...
- Robin Robins
For over 25 years I’ve worked with thousands of MSPs to answer the question “What’s the best marketing plan to generate leads and (ultimately) get more managed...
- Robin Robins
There’s an old Yiddish saying: “Man plans, and God laughs.” And if you’ve been in business or just lived life, for more than five minutes, you know how true tha...