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The Weekly Rant

Robin's Rants

Straight Talk On Marketing, Business, And What Actually Works

Robin Robins
Grief…And GritLatest
October 6, 2026Robin Robins

Grief…And Grit

We talk about grief and grit like they take turns. First you fall apart, then you pull yourself together and move on with your life. That’s not how it works.

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Recent Posts

September 29, 2026Robin Robins

Sh*t Happens

Nobody has ever commented “Success happens, LOL.” Because it doesn’t. Success has to be pushed, prodded and FORCED.

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September 22, 2026Robin Robins

Sh*t Show

There are certain obvious things you assume do NOT need to be spelled out in an employee handbook.

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September 15, 2026Robin Robins

Why MSP Marketing Fails

What's the REAL "secret" to MSP marketing and sales success? I can boil it down to ONE thing that will drive your results like nothing else.

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September 8, 2026Robin Robins

Why Are You STILL Working?!

Inquiring minds want to know: Yes, I've signed on as a speaker for another year with Kaseya.

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September 1, 2026Robin Robins

The Ant And The Grasshopper

Labor Day weekend reminds me of the Aesop fable, "The Ant and the Grasshopper."

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August 25, 2026Robin Robins

Feels Like…

Last week the temperature hit "Nashville Hot Chicken" levels of 100+ degrees with the weatherman reporting the "feels like" temperature to be somewhere bet…

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August 18, 2026Robin Robins

"Not being a jerk, BUT…"

The English language has a small, hardworking family of phrases whose only job is to save face and hold the door open for whatever's coming through it next…

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August 11, 2026Robin Robins

Love Marketing, HATE Selling

Discover key insights on marketing versus selling from a recent MSP Workshop led by Robin Robins.

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August 4, 2026Robin Robins

Control Without Responsibility

Examining the dynamics of authority in healthcare through Robin Robins' perspective on accountability and decision-making.

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Longer, practical guides on the mechanics of MSP marketing and sales.

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October 5, 2026Robin Robins

3 Ways To Sell The Solution, Not Your Tech Stack, To MSP Prospects

Prospects don't want a quarter-inch drill, they want the hole. Here's how to sell managed services as a solution, and why two options beat one.

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October 2, 2026Robin Robins

4 Steps To Raise Your MSP Prices Without Losing Your Best Clients

A 10% price increase raises MSP profit per client by 125%. Here are 4 steps to raise your prices without losing your best clients.

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September 30, 2026Robin Robins

4 Ways To Answer "Why Should We Buy From You?" In An MSP Sales Meeting

Every prospect is asking "why buy from you?" even if they never say it. Here are the 4 ways to build an MSP USP, and how to present it in the closing meeting.

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