What MSPs Are Saying About Robin

I've been following Robin Robins since 2003 — back when I was only a couple of million in revenue and trying to figure out how to grow my MSP. Working with her didn't just give me direction on marketing. She helped me think about my business completely differently, and I can trace a lot of my success directly back to what I implemented because of her, including SEO strategies that gave me a 15-year head start on my competition.

Bottom line, she helps MSP owners think like entrepreneurs, not just technicians and is a huge shortcut in trying to figure out how to be a truly successful. She's passionate about helping in a way you can just feel — that's why people stay loyal to her. Whatever her next chapter is, I look forward to it. She's done so much for me, and I'm genuinely grateful.

Robin Robins has been a major contributor to our development and growth as an IT services company. We started out as your classic break-fix shop in a small town with low operational maturity and no marketing. Working with Robin has allowed us to grow past our expectations and mature as a company and become entrepreneurs. If you want to break through a growth ceiling and hit new revenue milestones, then waste no more time and get signed up with Robin. She's let us have our best year ever and continue to have the framework and strategies to keep going.

The biggest benefit in working with Robin has been her ability to see what matters and provide the type of clarity I need to take action. She has a way of cutting through the noise and getting straight to the real issue. I still remember her telling me, very directly, that my KPIs sucked. She was right. That motivated me to stop dancing around the problem, raise prices, sell more and take ownership of the business. Every time I engage with her, I come away knowing exactly what needed to be done next and had the confidence to do it. But her greatest strength is her honesty and insistence on accountability. She understands the MSP business deeply and doesn't allow people to hide behind excuses or circumstances. She's all about focus, execution and results, not just ideas or theory – and that is what actually moves the needle in a managed services business.

I have one rule about people I take advice from: If I follow your methods and don't get results, then YOU need better methods. Well, I can tell you this: Robin's campaigns work when you follow her approach to marketing and selling managed services. I joined her program back in 2021 and in the FIRST 3 months, I generated over $800,000 in new sales from using just one of her key campaigns. From there, I've been growing my managed services and compliance solutions to become a best-in-class MSP with high-value clients, as well as winning industry awards for excellence and growth.

For six years, I struggled to survive in a crowded market, wearing every hat—invoicing, accounting, marketing, and sales—while managing my technicians. I mistakenly believed the only way to grow was by adding technical capacity. But I had hit a wall and every single marketing attempt I made failed. Growth relied entirely on a slow drip of referrals. That's when I found Robin and everything turned around. After implementing several of the campaigns, sales strategies and methods she gave us, we've grown from a “tech-with-helpers” IT shop to a professional managed services operation with a real marketing department. Best of all, we're not only building a bigger company, but I'm able to bless my team with bonuses and profit sharing to build a wealthier, more committed team.

Robin Robins changed our business and our lives for the better in so many ways! We were introduced to her during a Microsoft Marketing webinar and knew immediately that she could help us with profitable growth – and she absolutely did. The first year we worked with her, we added 28 new MRR clients and over $1.2 million in sales. We have learned so much from her and our business has grown exponentially with her help. She truly cares about all her clients and partners. We would still be struggling without her.

For years, I never did any marketing for my MSP. To me, it was a giant black hole that you throw endless amounts of money into. But I didn't want a lifestyle business, so I found Robin and joined her program so I could get the help I need to finally create and execute a marketing system. She helped me pick a vertical and build a basic marketing plan to get clients, nearly doubling our revenue within that first year. Since then, we've continued to work with her and grow our MSP and build the marketing engine to finally build a best-in-class MSP. If you're struggling with marketing your MSP, call Robin. She's knows exactly what to do to help you!

Meeting Robin Robins and implementing the marketing and business strategies she gave me was THE turning point in my MSP. Before that, I was grinding away fixing computers with no strategy and no recurring revenue, wondering if I could even make payroll. Robin showed me how to build a sustainable, profitable and scalable MSP by choosing a niche, focusing on monthly recurring revenue, charging appropriately and executing her proven marketing campaigns and sales process. Her program helped me to build something durable. Today we're a nationwide, 7-figure MSP serving CPA firms with more than $85,000 a month in MRR and a lot more in the pipeline. That transformation started with the systems and coaching I learned from Robin.

Me and my wife Wendy will forever be grateful to Robin – the community she built, the opportunities she provided us for our own personal development and the exponential revenue and profitability growth in our MSP were all made possible because of her and the program she built. Our success has allowed us to extend that help to so many others, including our family, clients and fellow MSPs. Would I have figured this out on my own? Maybe. But this I can tell you for sure: I credit enrolling in Robin's program as being the single best decision in business and investment I have made, paid back in multiples I can't even describe. I'm not blowing smoke when I say working with her has been life changing for myself and my family!

I have been a client of Robin's for over a decade because, simply put, she is the REAL DEAL and an absolute PRO at business growth, IT services sales and MSP marketing. Her strategies and mentorship have helped my company grow exponentially, from a “dollars-for-hours” break-fix shop to a professional MSP generating millions of dollars in ARR. She helped in every aspect: the website, digital ads, the sales process and overall strategy. She truly and passionately cares about her clients and their success.

I've been a client of Robin's for years and consider her a trusted mentor I can always lean on. She has taught me to be a better entrepreneur and a stronger person through her wisdom. Not only is she a wiz at sales and marketing for MSPs, but she is also a great leader for her team and members. She truly cares about her clients and take it to heart to help her members succeed.