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Robin's Rants

Straight Talk On Marketing, Business, And What Actually Works

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Lifetime Achievement 1 - MSP Marketing

Lifetime Achievement Award

Last week at the Q3 Producers Club meeting, I was given the Lifetime Achievement award that I was supposed to receive back in December at the MSP Titans event in LA. I couldn’t attend the gala due to a family matter, so they awarded it to me last week. Instead of my usual Rant, I’m sharing my acceptance speech as a thank you to all who were not there but deserved to hear it. When I was told I was going to receive a Lifetime Achievement award, two things hit me. First was what my wealth advisor,...

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Robin's Rants

Why Writing Down Just One Thing Separates Winners From Wannabes

There’s an old Yiddish saying: “Man plans, and God laughs.” And if you’ve been in business or just lived life, for more than five minutes, you know how true tha...

Lorem Ipsum

But I Wore The Juice!!!

In 1995, a man named McArthur Wheeler walked into two Pittsburgh banks in broad daylight, no mask, no disguise, and robbed them both while grinning up at the se...

Would You Be Good Enough?

Before websites. Before email. Before Google put the entire world’s knowledge at your fingertips. Before cell phones. Before social media. And LOOOONG before AI...

MSP Marketing Plan By The Numbers: The Backwards Math Framework To Hit Your New Client Acquisition Goals Without Failure

Quick Answer: An effective MSP marketing plan starts with setting an appropriate and specific new-client acquisition goal, then working backwards through the sa...

Lorem Ipsum

Lifetime Achievement Award

Last week at the Q3 Producers Club meeting, I was given the Lifetime Achievement award that I was supposed to receive back in December at the MSP Titans event i...

But I Wore The Juice!!!

In 1995, a man named McArthur Wheeler walked into two Pittsburgh banks in broad daylight, no mask, no disguise, and robbed them both while grinning up at the se...

Would You Be Good Enough?

Before websites. Before email. Before Google put the entire world’s knowledge at your fingertips. Before cell phones. Before social media. And LOOOONG before AI...
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